Results for this report are from Vivintel’s 2018 Canadian Cannabis Study, and are integrated to Vividata’s Study of the Canadian Consumer. Interested in gaining software access to this extensive database to perform your own custom analysis? Contact us.
Surveying was conducted between March 2nd – March 14th, 2018 with a total sample of 4880 adult Canadians (19+). Of the total sample, 1025 respondents claimed to be users of Cannabis. The sample includes provincial, age, and gender (male and female) representation, and is projected to Statistics Canada’s 19+ population. Key cannabis user and non-user variables from this study were then integrated to Vividata’s Study of the Canadian Consumer (Spring 2018).